Internet Marketing with WP Blog to Capture Readers
Blogging is a journey that requires hard efforts, quality content and some investment but it takes a lot more than that to make money online from a self-hosted WordPress blog.
First of all every reader that comes to your website is a potential customer and list building should start there, whether he purchases something or not.
Why? You must be wondering how building a list is very difficult and many never subscribe.
[John Chow's Blogging eBook Cover]
Yes, most of you readers won’t subscribe unless you give something to them. Got my point! You have build trust with your content, write something that you really believe in, or something that has actually worked for you, first hand..
You should be ready to provide something worthy of their stay via your website. The prerequisite to start making money online from a self-hosted WordPress blog is an auto-responder. Use Aweber and GetResponse to start converting.
Covert Readers to Buyers with a Marketing List
1) Put a Mailing Option in the sidebar
Once you signup with above mentioned services, building a list is the next step, use tools provided by them and put a opt-in window either on top of posts by editing single.php or in the sidebar. Often it is very converting and list building gives more than just money.
2) Give Away Gifts
Give some free eBooks or other free material to your readers and start grabbing their email ids, never intent to sell or misuse them because it will create distrust and you will lose your buyers.
3) Use PPC Ads
Create Splash pages and offer a free eBook or similar thing for just adding their email in the signup box, they will definitely enter their ids if product if worthwhile.
Note: Do spend some money on eCover of your eBook or software, make it attractive.
4) Run a Competition
Do some giveaway competition and make it really worth the efforts for e.g. Shoutmeloud is giving away free professional WordPress SEO themes as the prize. Make it lucrative such that any one who passes by get’s attracted.
5) Use Social Media
Promote your blog posts with a footer of subscribing, hire someone to integrate feeds without changing the service from feedburner to your Auto responder. Create a professional page on Facebook and use the 2,3 and 4 options there.
These are some ways to build a list through a self-hosted WordPress blog and make money online, though initial stipend won’t be that high but it will increase with time.
Always look to build relationships, contact them for some days and try to get what they want through your website, don’t solely focus on list building.
NOTE: Never change your autoresponder service else you will lose 80% subscribers.
What do you use to turn one-time reader to loyal members?
